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Top 10 Ways to Improve Your Google® Search Results

Overview: Help your small business get noticed with these tips on how to rank higher in search results. You've heard the phrase "Location, location, location!" about real estate. The same applies to your website on search engine result pages — the higher your site is listed, the more traffic you're going to get. And by adding the right keywords to your site, you can increase qualified traffic, which means more new customers. Organic vs. Paid Listings You can attract visitors to your site a variety of ways, but one of the most effective ways is being listed at the top of the "organic" search results on search engines like Google®, Yahoo!® and Bing®. Unlike paid listings, which are advertisements that display in sponsored areas, organic results are free and based on, among other things, the site's content and how closely it matches the keywords being searched. Your SEO Goal: Get on the First Page! Few people click beyond the first page ...